Horizontal CRM · Sales Hub

VanillaSoft to HubSpot

Sales engagement platform with a built-in auto dialer, lead routing and workflows, used for inside-sales, insurance and fundraising teams.

In short

VanillaSoft data can move into HubSpot, landing mainly in Sales Hub. 1 of 7 mapped objects move directly (Contacts (including custom fields)); 4 items need manual work and 2 do not move. Plan roughly 2-4 weeks for a small move and 8-16 weeks for a large one.

Last reviewed 2026-10-29 · Also relevant to Marketing, Service, Data hubs · 6 sources

1 · Checklist

Migration checklist for VanillaSoft

Three phases, specific to this system. Tick steps off as you go.

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Before

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During

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After

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2 · Cost

What will it take?

No price list: cost follows volume, custom objects and how much logic must be rebuilt. Answer four quick questions for a planning range.

How many records?
Custom objects?
Automation to rebuild?
History to bring?

A planning aid built from the three scenarios below. It is not a quote.

The three scenarios

low complexity

Small migration

2-4 weeks

up to 25k contacts, 1-2 projects

CSV-led migration with a basic workflow rebuild.

medium complexity

Mid migration

4-8 weeks

25k-250k contacts, several projects

Includes call history load and routing rebuild.

high complexity

Large migration

8-16 weeks

250k+ contacts, many projects, large call history

Needs custom scripts, a recordings archive and a phased cutover.

What moves the number

Number of projects and contactsVolume of call historyRecording archivingRouting and dialer rebuildCustom fields and result codesNeed for a Zapier or API bridge during parallel run

Timeline ranges are planning estimates, not a quote. A partner confirms scope after discovery.

3 · Where to begin

Access, mapping and limits

Start with how data leaves VanillaSoft: what you need to get in, what lands in HubSpot, and what will not.

API

XML/JSON web posts (outgoing and incoming web leads) plus project/user API integration keys; no full public REST data-extract API confirmed

Credentials needed

Admin login to the VanillaSoft project and an API integration key

Admin permission

Administrator role for Export Contacts and Audio Review exports

Choose your route

How will you move the data?

No native connector was found.

  • You need: Admin login to the VanillaSoft project and an API integration key
  • Permission: Administrator role for Export Contacts and Audio Review exports

Native imports often bring over only some data, so check coverage per object in the mapping below.

Where each object lands

yes movespartialmanualno

In VanillaSoft

In HubSpot

Contacts
Calls
Companies
Deals
Tasks
Files
Select an object

Hover or tap anything on the left to see where it lands.

What to expect

Workflows, routing rules, scripts and result-code logic

These are platform configuration with no documented export, so they must be rebuilt in HubSpot.

Reports and dashboards

No export of report definitions is documented.

4 · Governance

Data governance and compliance

Decide what is allowed to move before anything is exported. Tick each gate once it is agreed.

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Method

How we researched this page

How much to trust each section, and where it comes from.

InsufficientPartialVerified

Contact and call-history CSV export, call recording export and the integration key and web-lead mechanisms are backed by vendor docs. Deals, companies, owners and pipelines mapping, rate limits and certifications could not be confirmed. Those rest on category-level knowledge.

Sources

Related migrations

Quick answers

Frequently asked questions

How do I migrate VanillaSoft to HubSpot?

1. Confirm Admin access to every VanillaSoft project. 2. Inventory projects, custom fields and result codes. 3. Export recordings first because of the 90-day retention. 4. Run a test Export Contacts file and check the columns for company, owner and consent fields.

What data can move from VanillaSoft to HubSpot?

These objects move directly: Contacts (including custom fields). Check the mapping table for partial and manual items.

What does not move from VanillaSoft to HubSpot?

Workflows, routing rules, scripts and result-code logic and Reports and dashboards. Plan to rebuild or retire these.

How long does a VanillaSoft to HubSpot migration take?

Small (up to 25k contacts, 1-2 projects): 2-4 weeks. Mid (25k-250k contacts, several projects): 4-8 weeks. Large (250k+ contacts, many projects, large call history): 8-16 weeks. These are planning estimates, not a quote.

What access do I need to export from VanillaSoft?

Admin login to the VanillaSoft project and an API integration key Administrator role for Export Contacts and Audio Review exports

What compliance issues apply when moving VanillaSoft data?

Check: Call recordings may need consent under two-party consent laws, Telemarketing do-not-call compliance data and Insurance and fundraising users may hold financial or donor data. Agree consent, retention and access rules before exporting.

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Moving VanillaSoft into HubSpot?

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