LeadSquared Education CRM to HubSpot
LeadSquared is a CRM and marketing automation platform with an education offering for inquiry capture, application tracking, counselor workflows and enrollment reporting.
LeadSquared Education CRM data can move into HubSpot, landing mainly in Sales Hub. 2 of 7 mapped objects move directly (Leads (inquiries, applicants, students) and Tasks); 4 items need manual work and 3 do not move. Plan roughly 3-6 weeks for a small move and 12-24 weeks for a large one.
Migration checklist for LeadSquared Education CRM
Three phases, specific to this system. Tick steps off as you go.
Before
0 of 6 doneDuring
0 of 5 doneAfter
0 of 5 doneWhat will it take?
No price list: cost follows volume, custom objects and how much logic must be rebuilt. Answer four quick questions for a planning range.
The three scenarios
Small migration
<50k leads
One opportunity type, no portal.
Mid migration
50k-500k leads
Multiple programmes, SIS sync, activities.
Large migration
>500k leads, multi-campus
Large exports, portal rebuild, multiple integrations.
What moves the number
Timeline ranges are planning estimates, not a quote. A partner confirms scope after discovery.
Access, mapping and limits
Start with how data leaves LeadSquared Education CRM: what you need to get in, what lands in HubSpot, and what will not.
REST (v2 APIs; Async API for writes)
Access Key, Secret Key and the account-specific API host. Keys are per user and are found under Settings > API and Webhooks.
An Admin user's keys are recommended so that role restrictions don't limit the data returned. Deactivated users' keys stop working.
The Lead Capture doc lists a 429 response above 25 calls in 5 seconds. Async APIs are not rate limited. Check the limit for each endpoint.
Choose your route
How will you move the data?
No native connector was found.
- You need: Access Key, Secret Key and the account-specific API host. Keys are per user and are found under Settings > API and Webhooks.
- Permission: An Admin user's keys are recommended so that role restrictions don't limit the data returned. Deactivated users' keys stop working.
Native imports often bring over only some data, so check coverage per object in the mapping below.
Export each object, clean it, then import it into HubSpot.
- UI export of leads, activities, opportunities, tasks and accounts by email link from their Manage pages
- Default limits of 100,000 leads, opportunities, tasks or accounts and 500,000 activities per request
- Opportunity export limit can be raised to 1,000,000 via support
- Large Exportable Reports for bigger datasets
- API retrieval with paging (PageIndex/PageSize)
Limits: The Lead Capture doc lists a 429 response above 25 calls in 5 seconds. Async APIs are not rate limited. Check the limit for each endpoint.
Migration and sync tools can move more than a plain import. Confirm which objects each one supports before you choose.
Best when volume is high, custom objects are many or automation is heavy. That is the Large scenario: 12-24 weeks, usually phased.
Talk to a partnerWhere each object lands
In LeadSquared Education CRM
In HubSpot
Hover or tap anything on the left to see where it lands.
| Source object | In HubSpot | Moves | Notes |
|---|---|---|---|
| Leads (inquiries, applicants, students) | Contacts | yes | Export all fields, then map lead schema names to HubSpot properties. Use a stable lead ID or email as the dedupe key. |
| Opportunities (applications/programme interest) | Deals | partial | One lead can hold multiple opportunities, one per course or college application. Map the opportunity type to a pipeline and the status to a deal stage. Use a custom object if a programme or application needs its own structure. |
| Accounts | Companies | partial | Account export is supported. How much it is used depends on the setup. |
| Guardians / parents | Contacts | manual | Guardian handling depends on how each account models them (extra lead fields or separate leads). Association rebuild is needed. |
| Programmes / courses | Custom objects | manual | These are usually opportunity fields or a custom object. Needs design in HubSpot. |
| Activities | Notes | partial | Exportable, up to 500,000 per request. Rebuild as Notes, Calls, Emails or Meetings by activity type. |
| Tasks | Tasks | yes | Export is supported, up to 100,000 per request. |
What to expect
These are configuration, not exportable data, so they must be rebuilt as HubSpot workflows.
The portal is built on LeadSquared Portal APIs and custom forms, so it has to be rebuilt in HubSpot or retained.
Out of scope by design. They stay in the SIS/LMS and are only integrated.
Stage models differ between the two systems.
LeadSquared advertises native SIS sync. Re-point it to HubSpot via an integration or API.
Field schema names come from the LeadSquared lead metadata API.
Export coverage for files was not confirmed in the docs.
Complete and verify the export before deactivation. LeadSquared advises backing up first.
Define which fields stay in the SIS and sync only admissions fields.
Filter by date ranges, request a limit increase, or use Large Exportable Reports.
Key on lead ID and associate deals by that ID.
Use a dedicated active admin integration user.
Data governance and compliance
Decide what is allowed to move before anything is exported. Tick each gate once it is agreed.
How we researched this page
How much to trust each section, and where it comes from.
Vendor docs support the API, auth, export paths and limits. HubSpot-side object mapping, the HubSpot connector and the education-specific objects (programmes, guardians) rest on category-level knowledge, as does HubSpot's import tooling.
Sources
Related migrations
Frequently asked questions
How do I migrate LeadSquared Education CRM to HubSpot?
1. Inventory lead fields via the lead metadata API and opportunity types. 2. Get Admin Access Key, Secret Key and the API host. 3. Decide which data stays in the SIS/LMS and which moves. 4. Check export limits and ask support for a limit increase if needed.
What data can move from LeadSquared Education CRM to HubSpot?
These objects move directly: Leads (inquiries, applicants, students) and Tasks. Check the mapping table for partial and manual items.
What does not move from LeadSquared Education CRM to HubSpot?
Automations, nurture campaigns, lead scoring and routing rules, Applicant/student portal and forms and SIS/LMS records, grades and fee ledgers. Plan to rebuild or retire these.
How long does a LeadSquared Education CRM to HubSpot migration take?
Small (<50k leads): 3-6 weeks. Mid (50k-500k leads): 6-12 weeks. Large (>500k leads, multi-campus): 12-24 weeks. These are planning estimates, not a quote.
What access do I need to export from LeadSquared Education CRM?
Access Key, Secret Key and the account-specific API host. Keys are per user and are found under Settings > API and Webhooks. An Admin user's keys are recommended so that role restrictions don't limit the data returned. Deactivated users' keys stop working.
What compliance issues apply when moving LeadSquared Education CRM data?
Check: Minors (K-12 applicants), Student education records (FERPA), Possible health data for healthcare programmes and Fee/payment data. Agree consent, retention and access rules before exporting.
Moving LeadSquared Education CRM into HubSpot?
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