Top Producer to HubSpot
Real estate agent and team CRM with MLS integration, lead response, follow-up workflows and built-in transaction management.
Top Producer data can move into HubSpot, landing mainly in Sales Hub. 1 of 6 mapped objects move directly (Contacts (buyers, sellers, leads)); 4 items need manual work and 2 do not move. Plan roughly 1-2 weeks for a small move and 6-12 weeks for a large one.
Migration checklist for Top Producer
Three phases, specific to this system. Tick steps off as you go.
Before
0 of 5 doneDuring
0 of 5 doneAfter
0 of 5 doneWhat will it take?
No price list: cost follows volume, custom objects and how much logic must be rebuilt. Answer four quick questions for a planning range.
The three scenarios
Small migration
<5k contacts, solo agent
CSV import only.
Mid migration
5k-25k contacts, small team
Includes custom objects and workflow rebuild.
Large migration
25k+ contacts, multi-agent brokerage
Possible API or partner tooling, with permissions and compliance retention.
What moves the number
Timeline ranges are planning estimates, not a quote. A partner confirms scope after discovery.
Access, mapping and limits
Start with how data leaves Top Producer: what you need to get in, what lands in HubSpot, and what will not.
Top Producer login for the account owner or an agent with export rights.
Team and assistant users need the export-data permission granted by the account owner.
Choose your route
How will you move the data?
No native connector was found.
- You need: Top Producer login for the account owner or an agent with export rights.
- Permission: Team and assistant users need the export-data permission granted by the account owner.
Native imports often bring over only some data, so check coverage per object in the mapping below.
Export each object, clean it, then import it into HubSpot.
- Contacts CSV export from Search for Contacts (8i). The export covers contact, lead, listing and closing data fields.
- 7i export via Setup > Data transfer/conversion > Export data
- Marketing-service export to Mailchimp or BombBomb (names and emails only)
Limits: To confirm
Migration and sync tools can move more than a plain import. Confirm which objects each one supports before you choose.
Best when volume is high, custom objects are many or automation is heavy. That is the Large scenario: 6-12 weeks, usually phased.
Talk to a partnerWhere each object lands
In Top Producer
In HubSpot
Hover or tap anything on the left to see where it lands.
| Source object | In HubSpot | Moves | Notes |
|---|---|---|---|
| Contacts (buyers, sellers, leads) | Contacts | yes | CSV export of contact and lead records can be imported with the HubSpot importer. |
| Listings / properties | Custom objects | partial | Listing fields are exportable by CSV; HubSpot has no native property object, so a custom object is needed. |
| Closings / transactions | Deals | partial | Closing records are exportable; deal pipeline and stage mapping is manual. |
| Referral records | Contacts | partial | Exportable in 8i; map to contact properties or associations. |
| Activities, notes, history | Notes | no | The vendor states that activities are not exportable. |
| Viewings / showings | Meetings | manual | No documented export; rebuild manually if needed. |
What to expect
The vendor says these cannot be exported.
These are live Top Producer or Lone Wolf services and must be re-established separately.
Plans are not exportable.
HubSpot has no native real estate objects.
Top Producer lists 150+ lead provider integrations and Zapier for Facebook leads.
Top Producer tracks unsubscribed status on contacts.
Archive the timeline separately or import key history as notes manually.
Export the status and set HubSpot unsubscribed or non-marketing contact status before any send.
Have the account owner grant export permission or run the export.
Confirm with Lone Wolf support before planning an API-based migration; default to CSV.
Data governance and compliance
Decide what is allowed to move before anything is exported. Tick each gate once it is agreed.
How we researched this page
How much to trust each section, and where it comes from.
CSV export is documented by the vendor, but there is no HubSpot connector doc and the CRM's API status is contradictory across sources. Object mapping and the Top Producer X export path rest partly on category-level knowledge.
Sources
Related migrations
Frequently asked questions
How do I migrate Top Producer to HubSpot?
1. Confirm whether the account is Top Producer X, 8i or 7i, since export paths differ. 2. Have the account owner enable export rights for team members. 3. Audit contact types, lead sources, listings and closings fields to map to HubSpot properties. 4. Decide which MLS, syndication and transaction compliance tools stay outside HubSpot.
What data can move from Top Producer to HubSpot?
These objects move directly: Contacts (buyers, sellers, leads). Check the mapping table for partial and manual items.
What does not move from Top Producer to HubSpot?
Activities, action plans, templates and account settings and MLS feeds, market snapshots and lead-provider integrations. Plan to rebuild or retire these.
How long does a Top Producer to HubSpot migration take?
Small (<5k contacts, solo agent): 1-2 weeks. Mid (5k-25k contacts, small team): 3-6 weeks. Large (25k+ contacts, multi-agent brokerage): 6-12 weeks. These are planning estimates, not a quote.
What access do I need to export from Top Producer?
Top Producer login for the account owner or an agent with export rights. Team and assistant users need the export-data permission granted by the account owner.
What compliance issues apply when moving Top Producer data?
Check: Financial details in transactions and Possible anti-spam rules (CASL/CAN-SPAM) for opt-outs. Agree consent, retention and access rules before exporting.
Moving Top Producer into HubSpot?
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