VinSolutions to HubSpot
Cloud automotive dealership CRM (Connect CRM) covering leads, customers, vehicles of interest, desking and activities.
VinSolutions data can move into HubSpot, landing mainly in Sales Hub. 1 of 8 mapped objects move directly (Customers / Contacts); 4 items need manual work and 2 do not move. Plan roughly 3-6 weeks for a small move and 12-24 weeks for a large one.
Migration checklist for VinSolutions
Three phases, specific to this system. Tick steps off as you go.
Before
0 of 5 doneDuring
0 of 5 doneAfter
0 of 5 doneWhat will it take?
No price list: cost follows volume, custom objects and how much logic must be rebuilt. Answer four quick questions for a planning range.
The three scenarios
Small migration
<25k contacts, 1 rooftop
CSV-based.
Mid migration
25k-150k contacts, 2-5 rooftops
Custom vehicle object plus integration rework.
Large migration
150k+ contacts, 6+ rooftops
Partner API or Cloudstore needed.
What moves the number
Timeline ranges are planning estimates, not a quote. A partner confirms scope after discovery.
Access, mapping and limits
Start with how data leaves VinSolutions: what you need to get in, what lands in HubSpot, and what will not.
REST APIs (Lead Submissions, Lead Management, Call Details, Digital Showroom, Connect Event Service) via Cox Automotive developer portal
Cox partner/developer access and dealer authorization; dealer-administered API tokens are reportedly not available.
Dealer admin rights to run exports and authorize partner access (not confirmed in docs).
Choose your route
How will you move the data?
No native connector was found.
- You need: Cox partner/developer access and dealer authorization; dealer-administered API tokens are reportedly not available.
- Permission: Dealer admin rights to run exports and authorize partner access (not confirmed in docs).
Native imports often bring over only some data, so check coverage per object in the mapping below.
Export each object, clean it, then import it into HubSpot.
- Sold Log > Export CSV from the CRM Dashboard
- Customers > Recent Opportunities > Export to CSV
- Cloudstore add-on for direct CRM data access and storage
- Partner API pull via Cox program
Limits: To confirm
Migration and sync tools can move more than a plain import. Confirm which objects each one supports before you choose.
Best when volume is high, custom objects are many or automation is heavy. That is the Large scenario: 12-24 weeks, usually phased.
Talk to a partnerWhere each object lands
In VinSolutions
In HubSpot
Hover or tap anything on the left to see where it lands.
| Source object | In HubSpot | Moves | Notes |
|---|---|---|---|
| Customers / Contacts | Contacts | yes | Available via CSV export and Contacts API; the VinSolutions customer ID is kept as a custom property. |
| Leads / Opportunities | Deals | partial | CSV export and Leads API; sales stages must be mapped to a deal pipeline. |
| Sold Log / desked deals | Deals | partial | Sold Log CSV export exists; desking detail is not uniformly exposed by the API. |
| Vehicles of interest / trade-ins | Custom objects | partial | The Vehicles endpoint exists; HubSpot needs a custom object or deal properties. |
| Call details and recordings | Calls | partial | Call Details API is described for inbound partner writes; extraction is unconfirmed. |
| Appointments | Meetings | manual | Appointment endpoints are not uniformly available. |
| Notes / activity history | Notes | manual | Bulk export route unconfirmed; likely needs a partner or Cloudstore. |
| Companies / Organizations | Companies | partial | Mainly consumer records; the Organizations resource exists in the API. |
What to expect
Stays in the DMS and inventory systems, per the scope note.
Proprietary Cox services that don't map to HubSpot objects.
VinSolutions lead statuses are dealer-specific.
Automation does not export.
HubSpot has no native vehicle object.
Attachments need a separate export route.
Request access early, or use CSV exports or Cloudstore.
Reconcile against DMS reports.
Repoint lead sources and keep the DMS integration through cutover.
Test export completeness on a sample.
Data governance and compliance
Decide what is allowed to move before anything is exported. Tick each gate once it is agreed.
How we researched this page
How much to trust each section, and where it comes from.
Product and export paths are supported by vendor and third-party pages. API scope and auth details come from secondary sources. No HubSpot-specific VinSolutions connector doc was found, so object mapping rests on category-level knowledge.
Sources
Related migrations
Frequently asked questions
How do I migrate VinSolutions to HubSpot?
1. Confirm with the Cox/VinSolutions account rep which export route is permitted (CSV, Cloudstore or partner API). 2. Inventory rooftops, users, lead sources and DMS integrations. 3. Decide which systems stay (DMS, inventory, accounting). 4. Define the HubSpot deal pipeline and custom properties for the VinSolutions customer, lead and vehicle IDs.
What data can move from VinSolutions to HubSpot?
These objects move directly: Customers / Contacts. Check the mapping table for partial and manual items.
What does not move from VinSolutions to HubSpot?
Dealership accounting, DMS, inventory and desking engine and Cox first-party enrichment, in-market scores and data appends. Plan to rebuild or retire these.
How long does a VinSolutions to HubSpot migration take?
Small (<25k contacts, 1 rooftop): 3-6 weeks. Mid (25k-150k contacts, 2-5 rooftops): 6-12 weeks. Large (150k+ contacts, 6+ rooftops): 12-24 weeks. These are planning estimates, not a quote.
What access do I need to export from VinSolutions?
Cox partner/developer access and dealer authorization; dealer-administered API tokens are reportedly not available. Dealer admin rights to run exports and authorize partner access (not confirmed in docs).
What compliance issues apply when moving VinSolutions data?
Check: Financial/credit data (GLBA-type obligations), Government ID documents and Call recording consent. Agree consent, retention and access rules before exporting.
Moving VinSolutions into HubSpot?
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